With our help, Ft. Lauderdale Periodontist Dr. Nick DeTure, has been able to consistently create and publish blog posts for his website for the last year.
His practice, The Broward County Center for Laser Periodontics and Implants, has two locations – one in Ft. Lauderdale and the other in Deerfield Beach.
A Comprehensive Online Marketing Strategy
Maintaining an active and current blog on his website is just one way Dr. DeTure markets his practice. A robust and fully optimized website is the foundation for his online marketing strategy. It is bolstered by content development within the blog and shared through social media profiles including Facebook and Google Plus. Pay Per Click advertising (PPC) through Google Ad Words also supplements efforts.
To keep his focus on providing a high level of treatment for his patients, Dr. DeTure outsources marketing efforts.
“Ft. Lauderdale is a big market. To counteract that, we utilize online marketing activities to create awareness for our services and help attract potential new patients to our offices,” said Dr. DeTure.
In all, Exo Creative has written more than 80 blog posts. Blog posts are geared toward answering patient questions and providing education on periodontal topics that might need further clarification.
The website, The Broward County Center for Laser Periodontics and Implants, averages between 600 and 900 visits per month.